Activity Description: Youths practice connecting with customers by creating and sharing their cookie pitch.
Items Needed:
- VTK Pitch Pointers by GSUSA for each youth
- Pen or Pencils
- (Optional) Mirror or device for recording practice
Instructions (Estimated Total Time: 20–30 min):
- Answer the guiding question in a circle. (5–6 min)
- Ask: “How will you connect with your customers? What will you tell them?” Youth go around the circle once, giving an answer or saying “pass.”
- Go around the circle a second time so Youth who passed can share, and others may repeat or reword answers.
- Read Pitch Pointers. (2–3 min)
- Youth take turns reading the Pitch Pointers by GSUSA handout. Repeat or add clarity after each point as needed.
- Write a pitch. (5–6 min)
- Give each youth one of the Pitch Pointers by GSUSA pages. Youth write out what they will say to customers. Keep the pitch short and clear.
- Pair off scouts. (6–10 min)
- Youth share their pitches with each other. One reads their pitch and the other answers as if they were a customer. Then they swap and the other reads while the original read acts as a customer.
- Reflect on practice. (3–4 min)
- As a full group, youth discuss how practice makes pitching easier and more fun.
- (Optional) Practice at home or with tools. (3–4 min)
- Youth can practice with family, on video calls, or with a mirror. They can record themselves with adult help to post on their digital site.
Brownie My Cookie Team Pitch Pointer List
- Introduce yourself. (Remind scouts never to share personal information like their school, address, or last name.)
- Let customers know about the cookies and how much they cost.
- Share how your troop plans to use its cookie money.
- Let customers know how they can donate cookies.
- Talk about the skills you’re learning to run your cookie business.
- Ask your customers to buy your cookies.
- Thank them for listening, even if they choose not to buy
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Click Here -> See what GSUSA Requirements could be met in Customer Category
Leaders – please be aware of double dipping and make your own informed choice.
Info Needed for Customer Practice: Learn what to say to customers and practice it.
- Fulfills Step 3 of GSUSA Daisy My First Cookie Business badge requirements.
- Fulfills Step 5 of GSUSA Brownie My Cookie Customers badge requirements.
- Fulfills Step 5 of GSUSA Junior Cookie Collaborator badge requirements.
Info Needed for Customer Sharing: Share the reason for the cookie sale with customers.
- Fulfills Step 3 of GSUSA Daisy Cookie Goal Setter badge requirements.
Info Needed for Pitches: Make a sales pitch and practice, create a video, or write it down and get feedback (Ambassador needs feedback from 3 mentors).
- Fulfills Step 3 of GSUSA Daisy My First Cookie Business badge requirements.
- Fulfills Step 5 of GSUSA Junior My Cookie Team badge requirements.
- Fulfills Step 4 of GSUSA Senior Cookie Boss badge requirements.
- Fulfills Step 4 of GSUSA Ambassador My Cookie Business Resume badge requirements.
- Fulfills Step 2 of GSUSA Ambassador Cookie Influencer badge requirements.
Info Needed for Customer Reach: Make a list of potential customers and ways to reach them (i.e. a social media campaign).
- Fulfills Step 3 of GSUSA Brownie My Cookie Customers badge requirements.
- Fulfills Step 4 of GSUSA Junior Cookie Collaborator badge requirements.
- Fulfills Step 5 of GSUSA Cadette Cookie Innovator badge requirements.
- Fulfills Step 4 of GSUSA Senior My Cookie Network badge requirements.
- Fulfills Step 5 of GSUSA Senior Cookie Boss badge requirements.
This activity does not meet any Scouting America Requirements







